MARKET DEVELOPMENT

We Research the Right Buyers and Distributors for Your Product

GENCO researches potential partners in the target market based on your product, price segment and sales channel. Alongside compiling a list of companies, first contact, interest assessment and meeting follow-up can also be included in the scope.

CANDIDATE PROFILE

We Define the Right Candidate Profile First

The partner you are looking for may be an importer, a distributor, a dealer, a manufacturer or a corporate buyer.

  • ✓Your product's need for technical selling, local stock, training or service
  • ✓The target customer group
  • ✓The channels sought
  • ✓Expected regional coverage

What Information Do We Assess Candidates On?

Field of activity and product portfolio · Target customer group · Sales channels used · Regional coverage · Potential fit with existing brands · Reachable contact details. We state clearly any information that cannot be verified during the research.

FIRST CONTACT

What Happens After First Contact?

We assess responses according to product suitability and level of interest.

  • ✓Assessment of the responses received
  • ✓Meetings and product presentation
  • ✓The sample or quotation stage
  • ✓Follow-up on next steps

What We Need to Start

Your product catalogue, your target countries, your current sales channels, your main commercial terms and the characteristics of the partner you are seeking.

TARGET MARKET

Share Your Target Market

Tell us about your product and the partner you are looking for, and let us plan the candidate research together.

Send My Request